To advertise performances at your concert venue, use social media sites such as Facebook and Twitter. The goal is to notify your fans on social media about future performances on a regular basis.
Some concertgoers get tickets months in advance, while others wait until the last minute. You don't want them to forget what you've done for them! Only be sure to post stuff from the artists and your fans, as well as participate in conversations, so your social media feeds aren't just full of promotional messages. Nobody wants to watch or interact with a series of advertisements!